🤔 Same Product, Different Price?

EFFECTING CHANGE LIVESTREAM SERIES

Hi Digital Rights Supporter,

Companies increasingly use personal data to set individualized prices, a practice critics call "surveillance pricing." Is this smart business, or a new way of making you pay for privacy? We'll break down how it works, why privacy advocates like EFF say it harms privacy, equity, and competition, and what we can do to ban it.

Join us Thursday, November 5 at 11:00 am Pacific for the latest installment of our EFF's monthly livestream series.

EFFecting Change Livestream Series:

Same Product, Different Price

Thursday, November 5

11:00 am - 12:00 pm Pacific - Check Local Time
Livestream followed by Q&A

Researchers have found examples of surveillance pricing ranging from higher hotel rates for Mac users to steeper ride-share fares for trips ending in non-white neighborhoods. Check out next week’s program to learn more.

We encourage you to join us live for this discussion, however it will be recorded and available following the event on YouTube and the Internet Archive!

See you there,

Melissa Srago

EFF Member Experience Architect

P.S. Throughout 2026, EFF staff will host experts in their field that will dive into topics that are sure to spur questions and a desire for change. Check out eff.org/EFFectingChange for the lineup! Want to make sure you don’t miss an announcement? Sign up for updates about this series at eff.org/ECUpdates.

EFF is dedicated to a harassment-free experience for everyone, and all participants are encouraged to view our full Event Expectations.

About EFF

The Electronic Frontier Foundation is the leading nonprofit defending online civil liberties. We promote digital innovation, defend free speech, fight illegal surveillance, and protect rights and freedoms for all as our use of technology grows. Find out more at https://www.eff.org.

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