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Welcome to the NN/G Newsletter

Nielsen Norman Group

Hello, Friend!

Welcome to the NN/G Newsletter.

We're excited to share our latest articles, videos, announcements, and offerings every Monday. In the meantime, check out some of our recent popular articles and videos.

  • The UX world is returning to normal: We're starting to see the job market stabilize — for mid- to late-career UX generalists.

  • AI hype is over: People and companies want to see AI being used to improve and aid work, not to create slop or replace talented humans.

  • UX needs to solve problems: UX practitioners need to think deeply about how understanding user needs meets business goals.

  • Dead process is a myth: Experienced designers didn’t abandon process in the face of AI — they compressed it.

  • The illusion of “death”: What reads as intuition is years of internalized research, pattern recognition, and user knowledge.

  • Process literacy is the skill: Match your approach to the problem. Choose deliberately, not because someone declared process dead.

  • Related course: AI for Design Workflows

Join Senior Experience Specialist Therese Fessenden as she explores the latest developments in UX. From startup founders to UX leads at international enterprises, guests bring illuminating and diverse perspectives on the industry.

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AI Literacy

AI literacy is the ability to understand how AI works, use it effectively, and critically evaluate its output. But it isn’t a simple spectrum or just about how often someone uses AI—understanding, trust, and effective use vary widely.

Validate Your Visual Design: 6 Methods

Test your site’s visual design using these 6 methods: 5-second test, first-click test, preference testing, visual design questions after usability testing, eyetracking, and A/B testing.

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